Arctic Power Berries take forest delicacies to the world
JAAKKO SCRAP
Rovaniemi nuoryrittäjät Enter Ojutkangas and Eve Suoyrjö take Finnish Superfoods London.
Rovaniemi nuoryrittäjät Enter Ojutkangas and Eve Suoyrjö take Finnish Superfoods London.
Lapland has grown up in a big city berry supply is not countries. Lontoolaistuneet Rovaniemi Enter Ojutkangas and Eve Suoyrjö wanted the breakfast more than Uruguay chartered blueberries expensive pikkurasioissa.
- When we went to Finland, we took every berry powders with us in London. If the cargo ran out, the mother sent more, Ojutkangas says.
Last November, roommates discovered that the powders could bring to others. Originally, the idea was that the job is started when the university studies are over. Ojutkangas London Metropolitan University studying sports therapy and Suoyrjö fashion marketing.
Patience was not enough. Touhuun had to go immediately.
- We are the kinda emergency pants, women find, laughing.
Cranberry and tyrnijauhepussit appeared in the duo's joint home, and Arctic Power Berries began.
Helpful professionals to the surprise of up to
The idea was the other feels great. Arctic Power Berries London Metropolitan University was selected as a start-up program The Hatcheryyn almost three hundred applicants. Now the company has at its disposal facilities and professional assistance in Shoreditch London.
Although it all started from zero, things have progressed rapidly. Women have been surprised at how many guys are familiar and the familiar spontaneously offered their skills to the company.For example, the logo and packaging designers did not have to look, but experts took himself to contact entrepreneurs.
Initially, orders were treated by e-mail, and account transfers. How to shop was opened in June.
In addition, the products can be purchased from a few London-health store. When the new packaging and branding can be completed Rimmed, the products will start hopefully also be found on the shelves of retail health.
Both entrepreneurs have spent their childhood in the forests of Lapland blueberry. When you have personally seen where the product comes from and what it contains, it is easy to market. Photo: James Scrap
Haste, the health product trend
One of the reasons hätäilyyn is that healthiness and naturalness are now highly sought after. A touch of one hundred percent of Finnish sea buckthorn at least does not decrease the aamiaissmoothien trendiness.
- If we would not wait, maybe the train would already be gone, Suoyrjö says.
Both entrepreneurs have spent their childhood in the forests of Lapland blueberry. When you have personally seen where the product comes from and what it contains, it is easy to market.
- Not all Finns do not remember what kind of Superfoods backyard to grow, Suoyrjö notes.
Finns have been asking questions about the two of them, that of the product can be purchased.
Alu's initial plan was to take the berry powder from Finland, the Finns did not, but the online store of goods can of course be ordered anywhere. If interested in trades, Arctic Power Berries might be distributed to the domestic market.
In the autumn of cranberries and sea-buckthorn addition, the sale will be blueberry powder. In theory, the product range could expand even more, but the five-year plan for Arctic Power Berries is not. The biggest gain is in any case already been reached.
- We made the idea a reality and it is successful, the women say.
Anne Salomäki
